Force Feed LogIQ – Your Business. Your Message. Delivered.

Shifting the Landscape of Search Engine Marketing

By Julie Ann Ross (c) 2009

Social media optimization (SMO) is an important ingredient within your SEO and SEM campaigns. In the past, social networking sites were not much more than an oddity. Today, many have received enormous ranking authority from top search engines. If you are not leveraging these sites to improve your exposure and communicate with your niche consumer, your search engine positions are vulnerable to your competitors.
Read the rest of this entry »

Popularity: 1%

In your consulting business, chances are you have spent a lot of time thinking about the specific services you can provide to clients. You’ve probably spent a great deal of time and effort working on processes, so that when clients come to you you’re able to provide them real solutions.

Unfortunately, many solo professionals don’t put the same kind of time and thought into their marketing message. They put up a website, perhaps, that goes into great detail about how it is they can solve their clients’ problems. Then, they can’t understand why no one is buying.

Read the rest of this entry »

Popularity: 1%

By Oliver Feakins (c) 2009

As the online market place continues to warm up to the idea of SEO, link building has become center stage as it tends to be the most time consuming and crucial part of any internet marketing strategy. Link building services are the most commonly outsourced aspect of SEO. This process involves finding qualified and thematically relevant one-way linking partners who will link back to your website.

1. Know What Keywords You’re Targeting

Link building strategies are an extension of your current SEO practice. You’ll want to reference the list of keywords you have selected to optimize your site. Make sure that the anchor text of the link has the keyword you are targeting. For example, if you’re targeting the keyword “baby names” you’ll want to place that keyword in the anchor text of the link. I’ve seen many companies go after links by using their company name. Although this does boost link popularity it fails to pass popularity for a specific keyword and can be seen as a failed attempt.

Read the rest of this entry »

Popularity: 1%

By Ron Knight (c) 2009

Twitter is a wildly popular microblogging service. It involves writing Tweets, which are short updates of a maximum of 140 characters that tell your followers what you are up to. Although your Tweets are technically supposed to answer the question, “What are you doing?” Twitter has moved far beyond that. Tweets are used to share stories, link to photos, promote content, break news, and a whole lot more. Twitter has also become an incredibly important tool for social media marketing professionals. Here are 12 ways in which Twitter can be used in your social media marketing campaign.

1. Sharing Links to Items of Interest

As soon as you read something online that you think is interesting, it is easy to share it on Twitter with all of your followers. Twitter is highly effective in this manner because it is such a quick way to be able to reach a large group of people. You can also get a lot of great ideas for blog posts from Twitter since many new ideas and stories are floating around that haven’t even made it to the blogosphere and definitely not to mainstream media.

Read the rest of this entry »

Popularity: 1%

Media: Website

Industry: Fire Protection Supplies

Features: Brochure style site. Incorporated user management and client FTP area for their customers.

Description: Quality Fabrication & Supply offer scompetitive high quality fabrication and fire protection supplies to the fire protection contractors in Central Florida.

They needed an up-to-date looking site that can be fully managed by the Quality staff.

Project Affiliation: Six Degrees Marketing Insights and Creative

Popularity: 3%